Work with one of the leading consultants in LA
Your partner for integrated marketing, PR and brand engagement
If you’re looking for expert marketing and communications services without the price tag or long-term commitment of working with an agency, meet The Brand Partnership. We provide bespoke solutions for brands of every size acrosss a broad continuum of needs.
What We Do
Full-Service Marketing & PR Services
Be a stand out brand. We are here to take a load off your shoulders by partnering with you on a wide variety of insights-driven marketing services designed to help your company and its products stand out, resonate and build brand advocacy.
Agency & Client Advisory & Consulting Services
Could your agency or department benefit from better process or efficiency? Improved financial performance? Reorganized or better staffing? Professional development? Interim staff leadership?
The company
The Brand Partnership was established to provide C-suite executives and senior marketing and communications professionals with senior-level strategy and counsel dedicated to connecting brand purpose to employee performance, brand engagement and advocacy, and business success through distinctive integrated marketing, PR and internal and external communications. Great companies don’t just make products or services – they stand for something bigger and make a difference in peoples’ lives — and they connect with the things that resonate with and are important to their core consumers. Let The Brand Partnership help you define or refine what your brand stands for and how it shows up in the world – to employees, consumers, the business community and investors – and provide the strategy, tools and recommendations on ways in which your organization can live the brand fully and resonate with those who matter most to your success. Research, brand strategy, corporate communications, internal communications strategy, issues management, marketing and PR/communications planning and execution, media training, content planning, organizational consulting, and staff training are some of the services offered.
Our approach
to building brands people love
Today’s most admired companies know that consumers are savvy, digitally connected, and drive when and how they get information about the companies and products that matter most to them. Through research and smart marketing and PR, brands that win know who they are, what their customers’ passion points are and how to build brand evangelism with those who matter. Although not every company aligns all branding, marketing and PR in house or with its various consultancies, it has never been more important to project a consistent brand promise, corporate narrative and engagement activations that are genuine for the brand and consumer, and to do so across the full continuum of consumer touch points.
- Craft and live an ownable value proposition
- Form a distinctive brand manifesto – a corporate rallying cry for what you do every day – and tie that to mission, vision and values, and HR functions like recruitment, retention and reviews
- Build a corporate narrative and thought leadership program that separates you from the pack
- Be the brand you want your consumer and employees to love – do what you say and be honest and genuine
- Get to really know and focus on each of your customer segments & what matters to them
- Understand and invest in your brand health
- Be prepared to adeptly and quickly handle any scenario that can impact reputation or business
- Make good internal and external communications part of your corporate DNA
- Create marketing & PR campaigns and omni-channel content that inspire and spur action
- Be customer-centric by gathering and pulling insights from data. Use this to perfect product development , customer service and marketing – the consumer sees this holistically, but each can define you